Guides for dental practice owners and office managers on getting more patients from Google. A few are for med spas and dental practices that offer Botox and fillers. You don’t need to sign up to read them. Do it yourself, or have us do it.
How a US dental practice gets more patients: the Google listing, the reviews, the website, Google Ads, and what each one costs.
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How to Get Your Dental Practice Recommended by ChatGPT and Google AI: 7 Checks
How patients use ChatGPT, Perplexity, Gemini and Google's AI Overviews to pick a dentist, where those answers come from, seven checks a practice can run in an afternoon, and what to fix first.
How Much Does Dental Marketing Cost a Month? What US Practices Pay
What independent US dental practices pay an agency each month, how to split the fee from ad spend and software, what $1,000 to $2,000 a month should buy, the costs that hide in contracts, and a simple way to check the spend pays for itself.
How Much Does a Dental Website Cost? What US Practices Pay
What a dental practice website costs in the US: DIY builders, subscription platforms, freelancers and dental agencies compared, the yearly running costs, the US rules a site has to meet, and the questions that stop you overpaying.
How Much Do Google Ads Cost for Dentists? Budgets, Clicks and Setup
Google Ads for dentists in the US: what a click and a new patient realistically cost, sensible monthly budgets, which treatments are worth advertising, who should own the ad account, the healthcare ad rules, and when not to run ads at all.
Google Business Profile for a Dental Practice: The Setup Checklist
The Google Business Profile checklist for a US dental practice: categories, name, address, hours, services, insurance, photos, booking link, reviews and the monthly routine, with a common mistake at each step.
How to Ask Patients for Google Reviews: Scripts for the Front Desk
Word-for-word scripts a US dental practice can use to ask patients for Google reviews: in the chair, at checkout, by text the same day, and one follow-up. Who to ask, what never to say, the rules from Google, Yelp and the FTC, and HIPAA-safe replies.
How to Get More Dental Implant Patients
How a dental practice gets more implant patients: who shows up for implant searches in Plano and Frisco, the five questions a patient needs answered before booking, the page and profile that answer them, when to advertise, and how to turn consults into cases.
How to Get More Patients in a Dental Practice
How a US dental practice gets more new patients: fix the Google listing, collect and answer reviews, build a website that books, publish treatment pages, answer every call, and add ads last. The order of work, what each step costs, and how long it takes.
Invisalign Marketing for Dentists: Where a General Practice Finds Aligner Patients
How a general or cosmetic dental practice gets more Invisalign patients: who shows up for Invisalign searches in Plano and Frisco, the four places aligner patients actually come from, the question every page must answer, what to put on the page, how to run the ads, and the rules on using the Invisalign name.
Google Local Services Ads for Dentists: Cost, Setup and Two Rules to Know
How Google Local Services Ads work for a dental practice: where they show, what Google charges for, what a lead costs, how Google screens a practice, how they compare with regular Google Ads, and the two US health care rules that change how you run them.
Zocdoc vs Your Own Website for a Dental Practice
Zocdoc, Healthgrades, Yelp and other directories compared with a dental practice's own website: what each sends you, who owns the patient relationship, how the costs work, and a setup that uses the directories without depending on them.
How dental practices that offer Botox and fillers, and med spas, get more bookings. Treatment pages, online booking, reviews and photos, the rules for advertising injectables, and showing up in ChatGPT.
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Cosmetic Dentistry and Facial Aesthetics Under One Roof: How to Market Both
How a dental practice that offers Botox and fillers should market both: TMJ, gummy smile and lip balance pages, one brand or two, galleries, cross-linking, advertising limits, and why the state dental board comes first.
Med Spa and Aesthetic Marketing Strategies: Pages, Booking, Reviews and Advertising
Practical med spa marketing strategies for owners: the treatment pages to build, online booking and memberships, reviews and before-and-after photos, the general rules for advertising injectables, and how to show up in AI search.
How a dental practice shows up higher on Google Maps and in "dentist near me" searches.
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How to Rank Higher on Google Maps as a Dental Practice
Why a dental practice isn't in the Google Maps top 3, with numbers from 170 Plano and Frisco practices: the seven usual causes, how to check each one, how to see where you really rank, and what never works.
Set up, verify, optimize and troubleshoot the Google listing patients see first: reviews, replies and fixes.
All Google Business Profile guides →
How to Verify a Dental Practice’s Google Business Profile
How to verify your Google Business Profile: sign in, hit Get verified, and complete the method Google offers, whether video, phone, text, email, or postcard.
How to Get a Google Review Link for Your Dental Practice
Get your Google review link in under a minute: open your Business Profile, click Ask for reviews, and copy the short link to text, email, or print as a QR code.
How to Remove a Fake Google Review of Your Dental Practice
You can't delete a Google review yourself. You report it. Which reviews Google actually removes, how to flag one step by step, and what to do while you wait.
How Dentists Should Respond to Google Reviews Without Breaking HIPAA
How a dental practice responds to Google reviews, good and bad: where the Reply button lives, what to say, how to handle criticism without arguing, and how to reply without a HIPAA problem.
Why a practice website does or doesn’t show up on Google, and what to fix first, written for practice owners.
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Why Isn't My Website Showing Up on Google?
Why a dental practice's website doesn't show up on Google: usually one of three fixable things (not indexed yet, ranking too low, or a setting blocking it), and how to tell which.
For owners hiring or replacing a marketing agency: what to check before the first call, and how to switch without losing your website, listing or ad history.
How to choose a dental marketing agency
Ten checks for choosing a dental marketing agency: published prices, ownership in the contract, ad fees, lock-in and proof, with data from 45 US agencies.
How to switch dental marketing agencies without losing what you built
Switching dental marketing agencies? How to move your domain, website, Google profile, ad accounts, leads and call recordings, and keep your rankings.
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